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Epicenter, TCP join forces

Merger aims to create pipeline to creative economy

Sandra Larson
Sandra Larson
Sandra Larson is a Boston-based freelance journalist covering urban/social issues and policy. She has contributed regularly since 2009 to the Bay State Banner, and since 2016 to VIEW BIO
Epicenter, TCP join forces
At TCP’s annual “Bearing Witness” event in August, Roxbury’s Black Market was presented with the Ida B. Wells award for commitment to building social and economic power for black community members and owning the means of production. (l-r) TCP staff members Reggie Williams, development director; Leora Viega Rifkin, Acclerate Boston coordinator; Cara Berg Powers, executive director; Malia Lazu, strategic director; and Black Market founders Kai and Chris Grant. (Photo: Courtesy of TCP)

The merger of two Boston-based social enterprises has created an organization with new capacity to propel youth and adults toward success in entrepreneurship and the creative economy.

Author: Courtesy of TCPAlex, a Timilty Middle School 8th grader, in a self-portrait showing him as pioneering Mexican-American Astronaut José Moreno Hernández. The portrait project was part of an “Unhidden Figures” class, part of TCP’s Creative Classrooms program, in which students studied Latinx and black inventors, scientists and mathematicians and created portraits to honor their untold history.

On the Web

Transformative Culture Project:


Twitter: @tcproj

Facebook: @transformculture

Epicenter Community, formerly Future Boston Alliance, is known for its signature programs: Accelerate Boston, a mentoring and training cohort program for aspiring entrepreneurs, and Assemble Boston, a series of cultural and social gatherings connecting diverse individuals and groups across the city. These programs have been geared toward adults.

Transformative Culture Project, which began in 2008 as Press Pass TV, focuses on young people, supporting community-based arts organizations, offering training in arts and media production in schools across Massachusetts and running a youth-staffed production agency.

Now, the two will function as a single organization under the name the Transformative Culture Project.

Stronger together

“Joining forces allows us to create an economic pipeline for youth in the public school system to adult artists and innovators,” said Cara Berg Powers, executive director of Transformative Culture Project. “One of the things people have said about our work is, they don’t feel we’re telling someone else’s story, but giving them space to tell their own. And that’s important. We don’t ‘give people voice’ — the people have a voice, and we just make sure it’s listened to. We amplify it.”

Powers will continue to direct the merged organization. Malia Lazu, formerly executive director of Epicenter Community, now will be TCP’s strategic director.

In an interview, Lazu expressed optimism about the opportunity to create an all-ages pipeline for creative entrepreneurial careers and about the benefits of like-minded organizations taking steps to share operations.

“We have two thriving programs. We have access to their world and they have access to ours,” Lazu said. “I hope that other organizations see what we did and think about how they could come together and strengthen their work by joining forces. I think we would have a more dynamic, less redundant nonprofit space if more of us did that.”

Cultural relevance

Epicenter’s Accelerate program has brought more than 20 businesses to market, including Rica Elysée’s BeautyLynk, a 2016 Gold winner in the MassChallenge accelerator program. Of the 100 or so businesses Accelerate has engaged, 77 percent were founded by people of color, 63 percent by women and 90 percent by people under age 40, according to figures provided in a press release earlier this month.

One of the main strengths of the business accelerator program, Lazu said, has been that it offers culturally relevant services to entrepreneurs of color, who typically may be overlooked by the mainstream startup world.

“A lot of times there are biases in the startup culture, so it’s important to have a safe space to develop,” Lazu explained. “[Our programs] have to be responsive to the needs of the community.”

As an example, she said, the accelerator classes are on weekends, because most of the entrepreneurs work during the week.

“We don’t have expectations of how they will work,” she said. “It’s thinking about designing programming around people who don’t have access to ‘friends-and-family’ capital to start a business. They can’t just stop what they’re doing and start a business.”

Lazu also has spearheaded initiatives to help create a more vibrant and diverse social culture in Boston. Epicenter’s Assemble Boston has brough together more than 20,000 people each year with events including a winter solstice gathering at the Isabella Stewart Gardner Museum and an annual “Juneteenth takeover” at the Museum of Fine Arts, a night of live art and performance highlighting local artists of color.

Amplified potential

The merger was a natural move for two organizations that seek to boost economic potential in local communities and have worked together in the past and shared and exchanged resources. Press Pass TV, as a young organization, participated in the Accelerate curriculum; more recently, TCP supported Epicenter Community by serving as its fiscal agent, according to Reggie Williams, TCP’s development director.

Epicenter’s broad social, cultural and business networks will help extend TCP’s reach for its arts and media programs, Williams said.

“We had hoped to get further into the community aspect, and Epicenter was that opportunity,” he told the Banner. “And it’s exciting also, because it shows what nonprofits can do when we work together and reduce the silos.”

TCP aims in 2018 to create 30 youth jobs, reach 500 youth with classes in 14 schools, employ 10 teaching artists and provide workspace for 10 artists and two creative businesses. TCP is headquartered in Roxbury but offers programming in Western Massachusetts as well, with a satellite office in Holyoke.

The merged organization’s offerings for youth and adults, all of which aim to “activate the economic potential of the creative economy,” are housed in four main programs:

n Creative Classrooms — A series of workshops and courses in media and cultural arts offered in and out of school, with a focus on re-engaging students in becoming lifelong learners and fulfilling their academic goals.

n Beyond Creative — a full-service, award-winning creative media agency staffed by trained youth producers who receive a paycheck for their work along with intensive training and support.

n #AssembleBOS — A series of programs aimed at catalyzing conversation among diverse groups through culture.

n #AccelerateBOS — A six-month business accelerator for the creative class in Boston that provides a curriculum based on a traditional MBA syllabus, has an advisory board made up of Boston entrepreneurs and recruits young businesses to apply to the program. The Accelerate program culminates in a business plan competition.